NLP and Coaching
Coaching - Discussion between Michael Beale and Lindsay West, November 2007.
Lindsay West is an executive and career coach, a management skills trainer and mentor to business owners. she runs her own practice LWCS is a founder director of London Coaching Associates.
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http://www.ppimk.com/nlp-podcast/Lindsay.mp3
Michael : Good afternoon Lindsay, if I could firstly really thank you for taking part in this conversation, and if we could kick it off by you giving a brief introduction to yourself and what you do.
Lindsay : Yes, certainly. My name's Lindsay West and I have a coaching and training practice, LWCS. I'm also the director and founder of another company London Coaching Associates. I offer coaching services to individuals to help and support them in achieving their personal goals whether they're to do with their home lives, in their relationships, or to do with their career.
I also do training and management skills and things like stress management and time management. And also a mentoring service to small business owners. So that's pretty much what I do on a day to day basis.
Michael : And what experience of NLP do you have?
Lindsay : I'm a master NLP practitioner, I trained with yourself at PPI. I've been using NLP in my coaching techniques for over three years now. I also use NLP myself to help me overcome my problems, achieve my goals and keep a positive state.
Michael : And generally, how do you think it's helped you?
Lindsay : Well it's helped me myself in a lot of ways. I do use NLP techniques myself on a day to day basis, and in terms of my coaching practice I use NLP techniques to support my clients - for example helping them to change their state or their attitude. Helping them in solving problems, overcoming limiting beliefs, things like that - and visualising their ideal life.
Michael : Can you just expand on one of those and fill it out a bit?
Lindsay : Yes sure. One of the sessions that I run with one of my clients is looking at their ideal life - to help them look forward to the kind of lifestyle, including home, work or career, that they want to have. So we look at their outcome, we look at the goals that lead to that outcome, and we visualise that, and use we use sensory acuity, and use the senses to make that picture as real as possible.
And then I combine that with a backward timeline to help them work out what they need to be doing differently and what steps they need to take to make that happen.
Michael : And what sort of response do you get from your clients?
Lindsay : Very positive indeed. All the clients I've used it with have found it very, very helpful. It gives them a real good picture of where they want to get to and makes that goal really realistic to them and and makes it very real I think.
Michael : Taking a sort of wider picture of NLP and maybe looking at yourself - if I was to pick three areas which is - 'building in your current career.', 'expanding your current career.' or 'enable you to move into different things' - which of those segments do you think it's helped you with?
Lindsay : Certainly building my current career. The NLP techniques that I use are in combination with my coaching skills. They help my clients to make small changes very quickly and that has a very big difference, makes a very positive impact to their lives.
So my clients come back for more, and they also recommend me to other people. So it certainly helped me to build my coaching practice because I keep my clients for long periods of time and I'm constantly getting new clients so it's really helped with building my coaching practice.
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Lindsay West on coaching